When it comes to big sports and the kind of deals that are made there, new twists and turns can be game-changing. In exactly such a manner, a recent marketing move by the NFL team that can surely enhance a…
Catégorie : Case Studies
The Biggest Printed Ads Expo in SF
While there’s ton of other venues to see a great selection of commercials and advertising materials besides the Cannes Liones, not many people seem to know them. Welcome to The Drum Creative Works, in partnership with Workfront.
Video Post
Last week, Wendy’s and agency VML launched an all-out advertising campaign spoofing the explosion of food videos that have popped up in Facebook newsfeeds in the past year. Like the popular videos before, these ones had the brand engagement as…
Image Post
When we talk about the technology one steadfast trend is the arrival of new buzzwords and phrases. This year it seems the term “phygital” is the big word when it comes to retail customer experience. The “phygital” is the blending of the traditional…